Dear FroYo enthusiasts, allow us to introduce ourselves and share with you the adventure that you are about to embark upon. We are two San Francisco pioneers out to reshape and redefine the experience that is Frozen Yogurt. You can affectionately think of us as Mrs. Freeze and Dr. Tartbaum.
Several months ago, while craving an illusive frosty treat known as Fro Yo, the terrifying thought dawned upon us that we were in over our heads in a city paved with crunched up oreos, mini chocolate chips, and the bright sheen of the brilliance known as natural tart. We simply did not know where to begin! Where could we find the best toppings? Which FroYo establishment would tickle our bootstraps most effectively? Where could we find the most helpful staff, the freshest ingredients, the most inviting environment, and most of all, the most refreshing tartest yogurt? We were baffled.
Thus, we have taken it upon ourselves to embark on an expedition. We have shouldered the burden of educating the greater San Francisco area on the best, boldest, bravest bowl of Frozen Yogurt. Join us as we take you, shop by shop, on a swirling, sprinkled, smooth voyage that will ultimately result in finding the holy grail of FROYO!! We will rate each shop according to a range of criteria creating a comprehensive bible of who's who in FroYo's vast world.
Some disclaimers: after much deliberation and angst, we have decided to only judge based on the natural tart FroYo flavor. Some might exclaim, "Blasphemy! Why have you chosen to exclude flavored Frozen Yogurt?" Well, our dear followers, it is our thinking the Frozen Yogurt is best in its most natural, innocent, virginal state accented with the exuberant flavors, exciting colors and rich textures of toppings. If we wanted many different flavors of the frosty treat we would get ice cream, damnit. In addition, we will also be excluding fruit from our judgements. We feel to not do so would be unoriginal and, quite frankly, too grown up for us. All of us have discovered, years ago, that yes, fruit and yogurt go well together. However, this blog is not about reaffirming what we already know. It is about pushing the boundaries and exploring new frontiers. This is not a blog for the weak minded. But if you crave adventure, danger, and explosions of flavor, you've come to the right blog.
So, chill out, open your mind, and most importantly your mouth. And get ready to Know Yo Fro.
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